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During pregnancy, there is an increased production of hormones like estrogen, progesterone and others. Changes in hormone levels are thought to cause shifts in oral bacteria and change reaction of the body to infection, which often leads to development of gum inflammation also known as gingivitis.

To help prepare and avoid this, there is a range of educational resources below.

Oral Health and Whole Body Health
Getting healthy before pregnancy and staying healthy throughout is an important priority for expectant moms. And oral health is a vital part of overall health and well-being. Unfortunately, oral health issues can be common during pregnancy. And more than half of women report not seeing a dental professional during pregnancy. Up to 70% of pregnant women experience gingivitis associated with changes in hormone levels during pregnancy. Some studies indicate there may be an association between poor maternal oral health and preterm birth. Crest, Oral-B and the March of Dimes have teamed up to promote Healthier Moms and Stronger Babies by helping educate professionals and moms to be about the importance of oral health during pregnancy. The March of Dimes helps moms have full term pregnancies and researches the problems that threaten the health of babies. Using gingivitis-fighting products like Crest Pro-Health Toothpaste and Mouthwash in combination with routine professional dental care, can help moms have better oral health during pregnancy. As health care providers, you can make a difference in the lives of nearly 6 million pregnant women each year. Together, we can help make healthy smiles! To learn more go to or

Promoting Healthier Moms & Stronger Babies
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Procter & Gamble is proud to fund the collaboration between Crest + Oral-B and the March of Dimes

*The March of Dimes does not endorse specific brands or products.