Choosing a Toothpaste: What’s the Big Deal?
Selection Criteria #3: Other Therapeutic Conditions

A third decision point in the toothpaste selection process is to consider what other oral health conditions the patient may need to address. Beyond the “big two” (gingival/periodontal health and tooth decay), patients can be impacted by two other not-uncommon concerns: dentinal hypersensitivity and enamel erosion. Here again, dentifrice can serve as an easy-to-use vehicle to deliver therapeutic ingredients proven to protect against and reduce these issues with regular use.